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Buyer's guide

Buying furniture from Türkiye: how it works, and how the price is built.

Buying Furniture from Türkiye — Buyer's Guide

The question asked most often and answered least: what does it cost? There is no single number, because the number moves with the materials you name — the species, the board grade, the foam density, the fabric, the hardware. So what this page publishes is the path to the number: every line the final delivered price is built from, which lines are fixed and which move with the destination, and what we need from you in order to come back with a written quote itemised line by line. It is written to be useful even if you buy from someone else.

The process, as it actually runs

Six stages, in order. The longest one is not manufacturing; it is agreeing the specification before it.

  1. 01

    The visit, or the call instead of it

    The first question buyers ask is whether this is a showroom or a factory. It is both, in one building in Gemlik, Bursa: 5,000 m² of production and a 350 m² showroom holding eight fully built model rooms. Open the drawers, sit on the chairs, touch the finish. If you cannot come, a colleague walks you through the rooms on a video call.

  2. 02

    Drawing and selection

    A majlis, a bedroom or the whole house is drawn to your brief. This is the stage where materials are named and written down, not described with adjectives.

  3. 03

    The written quote

    One price, itemised line by line, built against the written specification and standing as written whoever is asking. Any variable line — destination customs, for instance — is written down as variable rather than left out.

  4. 04

    The contract

    It carries two clauses before you ask for them: every piece matches the approved samples, and a delivery date we commit to.

  5. 05

    Production and updates

    Your pieces on the production floor. Visit mid-production if you like, or receive photographs as the order moves through the workshop.

  6. 06

    Shipping and installation

    The four words every remote buyer fears are shipping, assembly, missing, broken. So the furniture arrives as a project we manage rather than as boxes at a port: installation is managed by us on site to the last handle, the packaging leaves with us, and the order is finished when the last room stands complete.

Eight things to demand from any supplier

This list is not about us. Ask it of any factory or agent you deal with, and of us as well.

A written specification that names materials

The species or veneer and the board under it, the foam density as a number, the fabric name, the brand of the hinge and the drawer runner. “Premium wood” and “high-quality foam” are not a specification.

Foam density as a number

Foam is the part a buyer never sees and the part most complained about in made-to-order work. Put the number in the quote, and check it at delivery if you want to.

A samples-matching clause

One clause saying the delivered goods match the approved samples. Ask for it — anyone who declines to write it has answered you.

A delivery date in the contract

A written date, not “soon” and not “after the holidays”.

Factory or showroom — and the address

Ask it directly, ask for a map pin, and go if you are in Türkiye. A clear answer arrives in one second.

The door-to-door number, itemised

One price including freight, delivery and installation, with the lines listed underneath it. Customs in your country is a line that must be named even when it is variable.

Do not book a whole container for a small order

The most expensive mistake in the published stories: a dedicated container for an order that does not fill it, and the freight swallows the entire saving. Ask about consolidation or part-load shipping before you book.

Verify the company itself

Ask for the legal name, the trade registry number and the tax number, and look them up. A real company sends all three in one message.

How the price is built

The final delivered number is a sum of known lines. These are they, in the order they appear in any serious quote:

  1. 01

    Manufacturing

    Ex-works, built against the written specification. This is the line the materials move.

  2. 02

    Protective export packing

    Corners, edges and wrapping that survive port handling. A small line, and leaving it out is where the word “broken” comes from.

  3. 03

    Inland transport and loading

    From the factory in Gemlik to the port or onto the truck.

  4. 04

    International freight

    By sea or by road depending on the destination, priced per shipment rather than read off a table.

  5. 05

    Destination customs and tax

    Variable by country, and named as a line even when the figure cannot be fixed in advance. Inside Türkiye the line does not exist at all: a truck from Gemlik to the address.

  6. 06

    Delivery and installation

    Through to a room standing, not to the door of the building.

What moves the price most

Materials, not size. Real veneer on a good board is not paint on a cheaper one; foam density changes both the life of a sofa and its price; the fabric can cost more than the frame it covers; and hinges and drawer runners are a small line in the quote and a large one in daily use. That is why we ask for the specification first — change a line in the specification and the number changes, and changing the number without a specification means nothing at all.

Send a plan, photographs or a list of pieces, and a written quote comes back itemised line by line.

The trust question

Fear of being defrauded is the first assumption when buying from far away, and paying a deposit to a company you have never seen deserves that caution. So instead of reassurance, here are the things you can verify yourself:

The company is registered and the numbers are published

Legal name, trade registry number, tax number and MERSİS number are below, and all of them are searchable.

The address is a real place you can walk into

Factory and showroom share one building in Gemlik, thirty minutes from Bursa. Book the visit and walk the floor.

The references were audited before you got here

Mövenpick, Marriott, Hilton and Rotana — those procurement teams vetted the company before any individual buyer did, and the projects are published by name on this site.

Paper before money

A written specification, an itemised quote, and a contract carrying the samples clause and the delivery date. Nothing is asked for until those three are in your hands.

Registration details

Naggarco Group
Umurbey Mah., Eski Orhangazi Yolu Cad. No: 8/1, 16600 Gemlik
MERSİS
0627164476800001
Ticaret Sicil
6993
Gemlik V.D.
6271644768
Exporters' union
İstanbul Mobilya, Kağıt ve Orman Ürünleri İhracatçıları Birliği 50536

The last line you can check without asking us. Put the tax number into tim.org.tr and it returns the legal name, the union and the member number, and will issue a certificate from it.

Common questions

What does it cost to furnish a villa from Türkiye?
There is no single honest number: the price moves with the specification — species, board, foam density, fabric and hardware. Send a plan or a list of pieces and a written quote comes back itemised line by line, including freight, delivery and installation.
Is this export only, or can I buy for a home in Türkiye?
Both. Delivery inside Türkiye is the simpler case: a truck from Gemlik to the address, no customs and no container.
Are you a factory or a showroom?
A factory with a showroom in the same building: 5,000 m² of production and 350 m² of showroom holding eight built model rooms.
How do I feel safe paying a deposit from abroad?
By verifying rather than trusting: the company and its registry numbers are published, the address can be visited, the references are hotel brands named openly, and the contract carries the samples clause and the delivery date before you ask for them.
Will you write a samples-matching clause?
Yes, and we put it in before it is requested, along with the delivery date.
What is the single most expensive mistake?
Booking a dedicated container for an order that does not fill it. The freight then swallows the whole saving. Ask about consolidation before you book.
Which languages do you work in?
Arabic, English and Turkish, with one point of contact from the first message to the installation.
How long does it take?
Set per order against scope and materials, and fixed in the offer with the delivery date written into the contract.

Send the plan.

A plan, photographs or a list of pieces is enough to start, and a written quote comes back itemised line by line.